Monday, October 16, 2006

Bollywood cries for little hearts

Staff report - India Daily
Wednesday, Apr. 5, 2006

When Bollywood's Sanjna Kapoor and Kunal Kapoor joined musician Rabbi Shergill on the same dais, anybody could have mistaken it for the launch of a latest video or a preview meet of a new movie. But it was a different afternoon. They were there for a special cause -- a noble one -- to endorse children's education. With a mission to make a difference to the lives of hundreds of children who are unable to access education, CRY (Child Rights and You), India's premier child relief organisation, joined hands with Procter and Gamble (P&G) to participate in ''Shiksha'' -- a programme to help educate children across India.

Rabbi Shergill, the Sufi singer, strongly believes that education is an issue that has to be dealt from a broader perspective. He says, "The initiative by CRY gladdens me as well as saddens me. I just have the pop star's grasp of social activism. Education is an issue that needs to be handled collectively instead of individually."

The versatile theatre personality Sanjna says that corporate groups providing assistance to such missions should make this as their mandate and not an exception. "When little hearts CRY, I''m on the verge of tears. When you put faith, hope and love together, you can raise positive kids in a negative world," expresses Sanjna.

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Monday, October 16, 2006

Bollywood cries for little hearts
Staff report - India Daily
Wednesday, Apr. 5, 2006

When Bollywood's Sanjna Kapoor and Kunal Kapoor joined musician Rabbi Shergill on the same dais, anybody could have mistaken it for the launch of a latest video or a preview meet of a new movie. But it was a different afternoon. They were there for a special cause -- a noble one -- to endorse children's education. With a mission to make a difference to the lives of hundreds of children who are unable to access education, CRY (Child Rights and You), India's premier child relief organisation, joined hands with Procter and Gamble (P&G) to participate in ''Shiksha'' -- a programme to help educate children across India.

Rabbi Shergill, the Sufi singer, strongly believes that education is an issue that has to be dealt from a broader perspective. He says, "The initiative by CRY gladdens me as well as saddens me. I just have the pop star's grasp of social activism. Education is an issue that needs to be handled collectively instead of individually."

The versatile theatre personality Sanjna says that corporate groups providing assistance to such missions should make this as their mandate and not an exception. "When little hearts CRY, I''m on the verge of tears. When you put faith, hope and love together, you can raise positive kids in a negative world," expresses Sanjna.

No comments: